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curiouser & curiouser

Our curiosity and insight will inform your strategic decisions

Our creative solutions will make your school stand out


Our professional implementation will help you deliver your goals

After all, your success is our success.

Great solutions come though shared experience. If you have a challenge call us now, we are the H&A team, we could be your team too... 

Simply helping business schools to be better

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   “Hardcastle & Associates’ extensive knowledge and understanding of the business school environment means that they deliver real value at project inception and can quickly establish themselves with a range of stakeholders, internal and external. Drawing on their network of experienced colleagues means that we can quickly, efficiently and effectively deliver a range of initiatives, including marketing support and test-and-learn projects.”

Head of External Engagement, The Open University Business School

Know your market,

develop your programmes

Understand and engage with alumni

Optimise employability and external interaction

Improve your candidate journey

Achieve greater impact from your communications

Get the most out of your advisory board

"It has been great to work with Hardcastle & Associates on a strategic alumni project – they brought a wide range of experience and skills and know business schools inside out."

Associate Dean, Quality and Accreditation, Coventry Business School

What our clients say


A series of reports drawn from in-depth interviews, round tables, research and analysis that combine the experiences of our friends, colleagues and clients. We continue the series with our latest report The MBA and the Value of Practitioner Engagement >

Our latest news

Our latest events

13-15 March 2024

EFMD MBA Conference - Mannheim

Fit for purpose, fit for the future


18 March, 2024

Senior Leadership Team Advisory Board Workshop

(private event)

26 March 2024

Advisory Board Best Practice Workshop

(private event)

27 March, 2024

Senior Leadership Team Development Workshop

(private event)

11/12 April 2024

British Academy of Management Development Programme
for Directors of Engagement
H&A Session: Advisory Board Engagement and Impact

17 April 2024

Senior Leadership Team Development online check in

(private event)

17 May 2024

Senior Leadership Team Development Workshop

(private event)

9, 10, 11 June 2024

EFMD Annual Conference - Bologna

Navigating Geo-political Tensions, AI and Fostering a Human-Centered Future

H&A and Birmingham Business School Session:  Increasing the Impact of Advisory Boards to Foster a Human-Centered Approach

Case studies

Birmingham Business School

An independent review of the postgraduate market

Coventry Business School

Alumni Strategy and Engagement

Kingston Business School

Insight and strategy - MBA and Executive Development

The Open University

Marketing and promotions support


Contact us

If you’d like to find out more, please call us on +44 (0)330 133 1053

or Sarah's mobile +44 (0)77 88 66 2643

or you can send us an email

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